Episode 535
Mastering Mindset: Maximizing Multifamily Asset Value w/ Ava Benesocky
Ava Benesocky is a partner at CPI Capital, where she specializes in acquiring institutional multifamily assets in the Sun Belt state. With a focus on partnering with limited partners to acquire already built, stabilized properties, Ava and her team aim to increase the income and value of the assets through strategic renovations and tenant turnover. Their goal is to provide investors with monthly distributions and a significant return on investment when the properties are sold after 3 to 5 years. Ava's expertise and strategic approach to real estate investment make her a valuable asset to CPI Capital and its investors.
Connect with Ava Benesocky at https://www.cpicapital.ca/
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Topics & Bullets
Real Estate Investment Strategy
- Focus on acquiring institutional multifamily assets in the Sun Belt states, particularly in Florida.
- Acquiring stabilized properties with 100+ units and implementing light renovations.
- Aim for a 3 to 5-year turnover.
- "Forced appreciation" to increase property value through rent hikes and renovations.
- Targeting regions with significant job, population, income, and rent growth.
Mindset and Manifestation in Business and Life
- Emphasizing the importance of mindset and manifestation.
- The impact of the stories we tell ourselves.
- The influence of the people we surround ourselves with.
- Overcoming limiting beliefs in business and life.
Marketing Strategies and Investor Relations
- Marketing strategies for targeting passive and active investors.
- Building an investor community before finding deals.
- Building trust through consistency and providing free information.
- The role of transparency and regular communication with investors.
Business Development and Growth
- Discussion on business development and the journey from inception to the current stage.
- Building an investor list and nurturing relationships.
- Consistency in communication and staying top of mind for investors.
Utilizing Tools for Personal and Business Use
- Recommending "The Checklist Manifesto" as a great book.
- Using Asana as an essential tool for managing personal and business tasks.
Investor Education and Engagement
- Sending out weekly educational newsletters to help investors understand real estate concepts.
- Holding live webinars to present deals and establish transparency with investors.
- Providing rent rolls and financials on a quarterly basis to investors.
- Consistent communication through regular newsletters, updates, and distributions.
Investor Psychology and Behavior
- High net worth investors' attraction to private deals for the exclusivity factor.
- The appeal of passive investing and above-average returns in real estate.
Cultivating Trust and Transparency
- Prioritizing transparency and thorough communication from the beginning.
- The significance of being upfront and transparent with investors.
- The impact of proactive communication and transparency on investor relations.
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