Episode 576
Health Insurance Hacks Every Investor Needs w/ Eric Geier
🔑 Unlock the world of health insurance for real estate professionals with expert Eric Geier! In this must-watch video, Eric delves into the specific challenges and solutions for health insurance in the real estate sector. Whether you're a solo entrepreneur or managing a small team, discover how to secure comprehensive coverage that supports both personal and employee needs without breaking the bank.
🏡 What's Inside:
- Eric Geier's journey from Wall Street to health insurance specialist.
- Real-life strategies for obtaining affordable and effective health insurance.
- Insight into private health insurance options that cater specifically to real estate investors.
- Practical tips on navigating the complex landscape of health insurance with ease.
🌟 Why Watch?
- Empower yourself with knowledge to make informed health insurance decisions.
- Learn to leverage health insurance as a tool for attracting and retaining top talent in your real estate business.
- Gain insights from Eric's extensive experience with a nationwide franchise's health insurance needs.
👍 Like, Share, and Subscribe for more invaluable tips on making your real estate ventures successful and secure!
📢 Connect with Eric Geier to explore further how his solutions can revolutionize your approach to health insurance in the real estate industry. Don't miss out on optimizing your health benefits while keeping costs manageable. Perfect for real estate investors, entrepreneurs, and anyone interested in enhancing their understanding of health insurance options. Dive in now and transform your approach to health insurance in real estate!
#GroupHealthInsurance #SmallBusinessHealthInsurance #HealthcareSavingsAccount #HealthInsuranceOptions #HealthInsuranceForFranchises
CHAPTERS:
0:00 - Intro
0:52 - Eric Geier Niche Entry
3:51 - Understanding Health Insurance
6:18 - Typical Health Insurance Policy
12:24 - Comparing Traditional Insurance
14:21 - Share with a Friend
19:50 - Healthcare Scams Awareness
22:04 - Excess Benefits Explained
27:30 - Missing Health Insurance Info
30:25 - Rapid Fire Questions
37:00 - Outro
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"You can invest 10,000 hours and become an expert or learn from those who have already made that investment." - Jack
Transcript
We have Eric Guyer with me here today. You can learn what
Speaker:his team is up to by heading over to pure assurance.com.
Speaker:And with my Minnesotan accent, that probably didn't come out quite
Speaker:great, so it's I'm gonna make sure that is a clickable link in the show
Speaker:notes. So it's pure assurance.com.
Speaker:But, Eric, I appreciate your time here today as this is
Speaker:gonna be an interesting conversation about health insurance.
Speaker:And I know being self employed in some regards, it's
Speaker:this is something that is top of mind, especially single
Speaker:family incomes. These everybody is
Speaker:gonna kinda struggle with this and how to navigate some of this. So
Speaker:thanks for your time today as we kinda make sense of some of this world.
Speaker:Yeah. Absolutely. It's my pleasure, Jack, and thank you for having me on your show.
Speaker:I'd be interested. The it always fascinates
Speaker:me, and I don't want you to have to spend a ton of time on
Speaker:this. But how did you find your way to this niche? I'm sure there's a
Speaker:story there. Yeah. So I worked on Wall Street on trading desks
Speaker:for the better part of 2 decades. And
Speaker:when I was no longer employed in that area,
Speaker:seeking health insurance was very expensive,
Speaker:and it it was just it it was exhausting. I ended
Speaker:up buying into a franchise that didn't really have
Speaker:any good options either because a franchise organization
Speaker:cannot insure distinct owners. So it just
Speaker:kind of led me down the path of solving a problem
Speaker:that every individual business, not everyone,
Speaker:but a lot of individual business owners are faced with, as
Speaker:well as small teams. And that is, how can I
Speaker:get comprehensive health insurance for me and my family, but also
Speaker:be able to offer it for employees I for
Speaker:prospective employees I wanna attract to my business and also
Speaker:retain? Because I don't wanna lose anybody to what's arguably,
Speaker:after compensation, the most important benefit that, you
Speaker:know, that we have. Mhmm. Well, you know, I'd I'd
Speaker:like to explore some of that, especially when it comes
Speaker:to entrepreneurs. We got a lot of real estate investors
Speaker:are gonna be 1 man bands, maybe a couple couple
Speaker:people Mhmm. Outside of Obamacare
Speaker:or those directions by your state, what else
Speaker:would there be? Sure. So if I could just kind of take a background on
Speaker:what got me into kind of the the the real estate investing space,
Speaker:is that we're the health insurance provider for Homevestors
Speaker:1200 plus nationwide franchisees, and we've been so
Speaker:for the past 5 years. So we have a lot of experience
Speaker:in working with single owner businesses.
Speaker:A lot of their franchisees are single
Speaker:owner or small teams. And what I found
Speaker:out was a lot of those guys are going
Speaker:without coverage just because the options are
Speaker:just too expensive. And, you know,
Speaker:you know better than anybody how cash intensive, capital
Speaker:intensive real estate investing is. So it
Speaker:created an opportunity where, through
Speaker:private means, we're able to provide
Speaker:coverage that only that not only frees up liquidity,
Speaker:but also provides benefits without having to first satisfy deductibles.
Speaker:So it it was just it happened by happenstance,
Speaker:but it just it turned out to be an incredibly good
Speaker:fit for the real estate investor, you know,
Speaker:partially because they're single owner and, you know, they're
Speaker:and and it's a very capital intensive business. So how are you pulling
Speaker:this off? It it kinda sounds like since since
Speaker:you are the providing health insurance for this
Speaker:for these this this group of investors, is it
Speaker:because that's that's a group or an entity and it's kind of
Speaker:underwritten as a as a corporation in itself,
Speaker:or is the how how does that piece work? Right.
Speaker:So when you Homevestor's obviously a franchise organization, and
Speaker:each one of their owners are distinct, and no
Speaker:attachments whatsoever to the mother ship other than, you
Speaker:know, royalties and and that kind of thing. In that sense,
Speaker:they're really no different than any individual business
Speaker:owner. They have their own LLCs, and,
Speaker:you know, it's very difficult for insurance companies
Speaker:to manage risk on one person
Speaker:getting insurance, which is why the health
Speaker:insurance exchanges are so expensive. They
Speaker:insurance companies need to pad their, you know, premiums
Speaker:to account for unpredictable risk.
Speaker:So, you know, that is a is a is a huge
Speaker:disadvantage to the individual business owner. However,
Speaker:there are private options that we that we
Speaker:found. We created a portfolio around it
Speaker:to be able to offer these owners a
Speaker:a a very good option that that enables
Speaker:them to go on their daily business without having to sink,
Speaker:you know, a $1,000 in for a health insurance
Speaker:policy while realizing benefits without having
Speaker:to satisfy $75100 deductibles
Speaker:before they they see it. So it's
Speaker:it it and and and the other thing about what I found out about working
Speaker:with entrepreneurs is that they don't they're not huge users
Speaker:of health insurance. Like, they'll go for the annual exam,
Speaker:but they really want asset protection on the upside.
Speaker:Everybody wants asset protection, but it's more defined
Speaker:with the individual business owner. I don't wanna go bankrupt
Speaker:if I have a health event. So when we structure
Speaker:these plans, we structure with asset protection in
Speaker:mind. That's the number one the number one
Speaker:aspect of coverage that we're looking at when we when we cover business
Speaker:owners. Okay. So could you kinda give us a
Speaker:kind of a summary of what is a common policy then for
Speaker:what would people expect here? Yeah. So
Speaker:the the day to day benefits are extremely generous. They're you
Speaker:know, each person each insured is looking at something
Speaker:like 20 doctor visits per calendar year if they want it,
Speaker:chiropractic benefits, urgent care benefits, obviously,
Speaker:hospitalization catastrophic. But what
Speaker:the real value is is that, you know, you
Speaker:first of all, you don't need referrals to to see a specialist.
Speaker:That's that's big and pays benefits for all medically necessary
Speaker:services and procedures. The the fact that, you
Speaker:know, they somebody can just go to the
Speaker:doctor and, you know, and not have to
Speaker:worry, is this or is this not gonna be covered? That's a big one. The
Speaker:second thing is that it's very flexible. Like,
Speaker:HomeVestors has investors, for example, who
Speaker:have properties in multiple states. And
Speaker:oftentimes, even a PPO plan, a traditional PPO
Speaker:plan, will not offer benefits other
Speaker:than emergency ones outside of your
Speaker:state. So the fact that
Speaker:it's network agnostic is is is
Speaker:hugely attractive. You can stay in network, for
Speaker:example, if you like, and the real benefit to that is that
Speaker:the convenience of doctors filing claims on your behalf, but you
Speaker:literally can go anywhere you want. You would just pay and
Speaker:and and get reimbursed. So there's a flexibility
Speaker:there that does not exist with with a traditional health
Speaker:insurance plan. You know, another aspect of
Speaker:this coverage, which in my opinion is a game changer, is that
Speaker:I don't know if you are are familiar with direct primary care
Speaker:providers. They're getting very big around the country. It's like a it's a
Speaker:membership based primary care model
Speaker:where you you essentially have 247 access
Speaker:to to your doctor, whether that be through text, through
Speaker:video chat, or go see a or or go to the office. You don't have
Speaker:to wait 3 weeks. You can pretty much get in same day if you need
Speaker:to. I am such a member of a practice. Now if
Speaker:you have traditional coverage, let's just use Blue Cross Blue
Speaker:Shield as an example, the any
Speaker:any monthly membership fees that you're paying to
Speaker:the concierge doctor or direct primary care
Speaker:provider is a sunk cost. You don't get that
Speaker:back. With private coverage, you
Speaker:get reimbursed for each visit that you
Speaker:go to to such a doctor, and that offsets
Speaker:your membership fees. So, like, for me, for
Speaker:example, I pay $85 a month to go to a direct
Speaker:primary care provider, and I can see her as much as I
Speaker:want. This insurance reimburses
Speaker:me a $160 each time I
Speaker:go because that's my office visit benefit.
Speaker:So it's you know, I'm basically paying
Speaker:for my DPC membership fees
Speaker:through insurance that's as much as 60%
Speaker:less than a traditional silver Blue
Speaker:Cross Blue Blue Cross Blue Shield plan anyway.
Speaker:So, you know, it's it's it's basically you're you're double dipping in a
Speaker:way. Right? So that's what I love about it.
Speaker:I'm a healthy guy, but I go to the doctor
Speaker:when I'm not feeling well now because it's so easy for me to get
Speaker:in. And I know that every time I go, I'm going to be
Speaker:reimbursed. So that incentivizes me to go, which is
Speaker:another great point. This coverage
Speaker:rewards you for going to the doctor.
Speaker:It's what it it takes away one of the one
Speaker:of the biggest stumbling blocks to going, which is,
Speaker:you know, I know I have insurance. I could go. I I just pay this
Speaker:co pay, so on and so forth. But this kind of adds gamification to it
Speaker:a little bit where if you know that you're gonna go and
Speaker:get paid for it, you know, it it'll make you more likely
Speaker:to, you know, to get that EKG that you've been putting
Speaker:off or the colonoscopy or whatever. I mean, I'm in my
Speaker:fifties. That's that's a reality for me right
Speaker:now. But just for things that you normally
Speaker:wouldn't do, it's it's much better because we all
Speaker:know how important early detection is for,
Speaker:you know, for cancers, for pretty much any
Speaker:any illness that's out there? Well, I think a lot
Speaker:of investors or or entrepreneurs for that matter, they're kinda
Speaker:looking for a possibly, for a situation where you can kinda
Speaker:set it and forget it and try to save the the money.
Speaker:Yeah. It almost sounds like there's some management on
Speaker:our end asking for reimbursement and and the like. Is
Speaker:am I mistaken there? If for a DPC provider,
Speaker:yes. For an in network provider, just
Speaker:the regular doctor, no. It it's it it works the
Speaker:same way from a claims perspective. But I was I was just kind
Speaker:of illustrating the flexibility that if you or
Speaker:your family had was a member of a DPC
Speaker:practice, that would not be a sunken cost like it would be
Speaker:with a traditional plan Sure. Would get money back
Speaker:for going, which would offset that DPC fee. But in
Speaker:terms of going to, you know, your regular doctor or
Speaker:specialist, as you do now, they
Speaker:can, provide their network, they can just file claims on on your
Speaker:behalf. So with what people are experiencing
Speaker:now when it comes to insurance, health insurance, the the
Speaker:cost is astronomical sometimes. It's just almost
Speaker:like you pointed out, it's almost cost prohibitive in some regards. Yeah.
Speaker:Could you do a quick comparison as to what can people traditionally
Speaker:expect here? On a premium perspective. Yeah.
Speaker:Somebody in their twenties for full coverage with catastrophic,
Speaker:somewhere between 20225 a month. In their
Speaker:thirties, maybe that goes up to 250, 275.
Speaker:Forties, 335, 350, and
Speaker:so on and so forth from there. It's it's age age
Speaker:specific because as we get older, you know, more things go
Speaker:wrong with us. We we use the doctors more, and there's more
Speaker:risk to the insurance company. So it's totally age driven. The
Speaker:premiums do not rise with number of claims or
Speaker:dollar value of claims. It's coverage that can be kept
Speaker:till 65 years of age if you like, at which point we go we
Speaker:all go on Medicare in this country. And, you
Speaker:know, a more flexible policy, we have not found.
Speaker:It it it really if you're living in Texas, for example, and you
Speaker:move to Virginia, it would probably be the other way around,
Speaker:but let's just use that as an example. The coverage would work just as
Speaker:well in Virginia as it would in Texas mainly
Speaker:because, first of all, you could see anybody you want. And secondly, it is
Speaker:a nationwide network of nearly a 1000000
Speaker:providers. Obviously Just from Yeah.
Speaker:No. Go ahead. I was gonna say the major hospitals are all,
Speaker:you know, in network and, you know, it's it's it's
Speaker:exceedingly easy to to find providers. So just to
Speaker:remind everybody, head over to prosurancedot com to learn a
Speaker:little bit more about what we're talking about here and and maybe connect with Eric
Speaker:and his team. And if you found some value in what we're talking about
Speaker:so far, share this episode with one of your investor friends.
Speaker:And if you're watching us on YouTube, do us a quick favor and give us
Speaker:a thumbs up and, subscribe. So,
Speaker:Eric, you're you're gonna have to give us the down and dirty here.
Speaker:What are the gotchas? Because some of the numbers you've been throwing out,
Speaker:the the the premiums for for
Speaker:that matter seem very low in comparison to what
Speaker:I've experienced anyway Yeah. In regards to that. The numbers
Speaker:you're throwing out actually are are quite a bit lower than what,
Speaker:at one time, I was paying biweekly.
Speaker:Levis. Oh, from employer coverage. Right. Like
Speaker:but but that was still my portion. Yeah. So
Speaker:what how is this possible, and what are some of the
Speaker:gotchas here? No maternity coverage, and
Speaker:you do have to be reasonably healthy to qualify for the coverage.
Speaker:So no cancer in the last 5 years, no
Speaker:insulin dependent diabetes, immune related
Speaker:illnesses, and musculoskeletal stuff like MS would be
Speaker:knockout, and heart attack, cardiovascular disease,
Speaker:stroke, that kind of thing. The the the really ugly stuff
Speaker:that you really should be on a traditional plan for.
Speaker:But if you are reasonably healthy, and we've done
Speaker:some analyses, and from the from what we've learned from Homevestors,
Speaker:about 75 to 80 percent of the entrepreneurial community qualifies for
Speaker:it. So if you don't need pregnancy coverage,
Speaker:which is a kind of a scam in itself, and we can go into that
Speaker:if you like, and you are reasonably healthy. This
Speaker:is a a a very good value proposition for the
Speaker:independent business owner. And what is the process in validating
Speaker:that type of information? Oh, and it's
Speaker:there's no physicals. It's questions. And
Speaker:based on that, the insurance companies do their
Speaker:underwriting. They basically look at prescription history. Prescription
Speaker:history tells a lot. And if there's anything ominous in that, they'll
Speaker:ask for more information and make a
Speaker:decision based on that. You know? And
Speaker:it's actually really good to go through an underwriting process with
Speaker:insurance because I've encountered a lot of situations where
Speaker:there's been wrong information on a medical report.
Speaker:And with wrong information on a medical report,
Speaker:that could kill your chances of getting life insurance,
Speaker:long term care coverage, you know, anything in the future
Speaker:where underwriting is important. And you can have your
Speaker:medical history changed. You know, you just have to
Speaker:go to the doctor and and have it changed. But I I
Speaker:actually was just talking to somebody who they
Speaker:there was stroke written all over their medical records, and this guy did
Speaker:not have a stroke. He was in Denver and the
Speaker:skiing, and he had a faint episode
Speaker:because because of the air there. Right? Mile High City and
Speaker:all that kind of stuff. And they wrote stroke because of it, possible
Speaker:stroke. And when he saw that,
Speaker:you know, it was like a wake up call. He's like, I didn't have a
Speaker:stroke. And, you know, lo and behold, he was able to go back
Speaker:and have his medical records changed and, you
Speaker:know, and and coverage was was doable for him. But that would
Speaker:have presented a lot of problems. For the one part is he's
Speaker:actually launching he's a key man in a in a new
Speaker:company venture that's getting outside money. So
Speaker:with his with his medical record the way it was,
Speaker:he wouldn't be able to get Keyman life insurance.
Speaker:So this actually was fortuitous in
Speaker:that he was able to do this before,
Speaker:you know, a lot of this stuff came up. Well, I'm gonna put you on
Speaker:the spot. You used the words scam when it comes
Speaker:to, you know, pregnancies. Yeah. And then in cover.
Speaker:What what were you referring to there, and what others, quote,
Speaker:unquote, scams are there in the marketplace that we should be aware of?
Speaker:Cash prices for pregnancies are between $510,000
Speaker:depending upon where you have it done. Meaning that you can go and say, here's
Speaker:$5,000. Here's $8,000, and
Speaker:and and the pregnancy is done. You pretty much pay the
Speaker:same thing because it's marked up so much for the
Speaker:chargemaster price at hospitals, which is akin to
Speaker:MSRP on cars before discounts. So when
Speaker:insurance companies, when they when when they
Speaker:determine benefits, the the part that you have to
Speaker:pay, it's based on that high number. But the
Speaker:reality is for them and for everyone else, it's about
Speaker:half that. So every you know,
Speaker:you think you're going in and, oh, yeah. I need maternity coverage, but at the
Speaker:end of the day, you're probably gonna pay the same thing by being
Speaker:a cash payer, maybe less. I've seen them as low as $45100
Speaker:for a regular delivery than you will
Speaker:for having insurance, unless you're on a very
Speaker:low deductible plan, which is very
Speaker:expensive. Very, very expensive. Well, you know,
Speaker:could you ascertain then? You know, you point out one
Speaker:scenario there, but is that the case for the majority of
Speaker:the health care that we receive? Is that the the prices are just
Speaker:completely blown up, and it's primarily because of the insurance
Speaker:companies? Yep. Yeah. There's there's a lot and
Speaker:and kickbacks to providers and and facilities.
Speaker:You know, when you go just to get labs
Speaker:12, like, you could get a full thing of labs, a
Speaker:full panel of labs, and see a $1200
Speaker:bill on that. The real price could be 10% of
Speaker:that. And, you know, you could go to and here
Speaker:here's just a a place to go. Go to walk in lab.com,
Speaker:book lab tests through LabCorp or Quest,
Speaker:and you're gonna pay rock bottom prices. Why is that?
Speaker:Because there's kickbacks to the providers that are referring them
Speaker:to these labs. And a lot of times, those kickbacks are
Speaker:pretty material. So it's there's a
Speaker:lot of there's a lot of mouths to feed in the health care
Speaker:slash health insurance industry. And, you
Speaker:know, what we advocate for is complete transparency.
Speaker:And this coverage that we do offer,
Speaker:it it it it offers benefits at the true price
Speaker:of care. And, you know, that's why
Speaker:they can afford to be so generous is because,
Speaker:a, yeah, it's the true price of care, and and, b,
Speaker:you know, you're going in as a reasonably healthy person. So based on
Speaker:their actuarial metrics, you're not gonna be a big
Speaker:user of coverage, and they're gonna make a lot of money off of
Speaker:it. So you know? But that said, I
Speaker:I I have clients, young clients in their twenties,
Speaker:who pretty much they negate
Speaker:their annual premium bill
Speaker:through excess. If you have a benefit
Speaker:through insurance that's higher than what a provider
Speaker:is owed, you're going to get the difference back to
Speaker:you. Let me let me just kind of illustrate that very,
Speaker:very easily. So on the top level of coverage for one
Speaker:particular plan, the the chiropractor
Speaker:benefit is a $160 per visit, and you can use that
Speaker:6 times a year. I pay $40 to go to the chiropractor.
Speaker:So that means since my benefit is 1.60 and
Speaker:it costs me $40 to go to the chiropractor, I'm going
Speaker:to get that difference or a $120
Speaker:back each time I go, and I can do that up to 6 times
Speaker:per calendar year. That's huge. That's a $960
Speaker:benefit. That's an that offsets my premiums. So in
Speaker:you know, if you're a 25 year old who's paying
Speaker:202.25 a month for insurance, you know, that let's
Speaker:just call it $24100 a year, You're getting a $960
Speaker:benefit that's probably gonna cost you 2.40, you
Speaker:know, 40 times 6. And then the difference,
Speaker:$720, effectively offsets your annual premium. So your premiums
Speaker:just went from 24100 to 24100
Speaker:minus $700, which is the excess
Speaker:represents the excess benefit of those 6 annual chiropractor
Speaker:visits. That that's that's really interesting
Speaker:because more times than not, the insurance that that I've experienced,
Speaker:it doesn't really matter what the chiropractor charges. That's what the
Speaker:insurance company provides. Yeah. I don't I would never
Speaker:see any kind of excess funds back to me. Yeah.
Speaker:I had a conversation with this woman, and and and and she she
Speaker:wasn't getting it because her traditional
Speaker:insurance policy that she had, she's like, well, I go to the chiropractor,
Speaker:and I just pay a $50 co pay. I said, I
Speaker:mean, I I said to her, I said, you know, what if it was
Speaker:cash? Like, what how how much would you pay if it was cash?
Speaker:Oh, like, $45. Like, why aren't you paying cash
Speaker:is my first question. Like, why are you even going through insurance?
Speaker:Right? And secondly, in in the scenario
Speaker:of of our coverage, you would make a $115
Speaker:per visit for 6 visits on that, but you couldn't get
Speaker:it. You know, this kinda reminds me of a story just
Speaker:personally because we had to get a prescription
Speaker:once, and it was a it's an it was an ongoing thing.
Speaker:So we we went to I asked the
Speaker:pharmacy once because it was, like, $20 every time. That was
Speaker:my co pay. $20. Okay. Here's my $20. And I
Speaker:and I stopped him once and I said, if I would just pay for this,
Speaker:what what would it be? It was 10. Yeah. Yeah. It was
Speaker:half if I would just pay for it. Yeah. I was like, why why didn't
Speaker:you tell me this then? Why why did I have to ask? And
Speaker:and and then it just leads to why is it cheaper for me
Speaker:to just buy it. Yeah. And and that I think and so I started to
Speaker:get into the habit of of asking each time just because,
Speaker:like you just pointed out, more times than not, it's actually cheaper
Speaker:than the co pay had been. For a generic for, like, a a
Speaker:generic? Yeah. Absolutely. Like, if you go to
Speaker:GoodRx and you take a, you know, a routine
Speaker:antibiotic like amoxicillin. You know, if if
Speaker:Walmart, for example, is overstocked in amoxicillin,
Speaker:it could be free. Right? And and if
Speaker:you have insurance, you'll go and you'll pay your $20 co pay if you don't
Speaker:know any better. But why would you pay a $20 co
Speaker:pay that is free or
Speaker:dollar or $10 in your case? And
Speaker:it it just it makes no sense. It's what I do is really
Speaker:not selling. It's more educated. And people
Speaker:you know, the the insurance industry and Wall Street does the same thing with
Speaker:with finance. They create these these elaborate names
Speaker:and then that nobody understands, so they think only they can
Speaker:do it. But you start peeling the onion, and you start
Speaker:seeing how all of this is just a ruse. It's all
Speaker:smoke and mirrors to justify higher costs.
Speaker:And the the clients that I have are
Speaker:much better educated than their
Speaker:average insured on a traditional plan, which is
Speaker:essentially a bury your head in the sand, which is
Speaker:what, you know, the BUCA plans want, which blue BUCA meaning
Speaker:Blue Cross, UnitedHealthcare, Cigna, Aetna. And, you
Speaker:know, don't take my my food away from me is
Speaker:basically their thing. Right? They've they live high in the hog, and there's a lot
Speaker:of money that they make. And
Speaker:because people think that health insurance is this
Speaker:this this, you know, so complicated thing,
Speaker:and it's really not. It's not at all. It
Speaker:doesn't have to be. And if you just kind of get a little bit
Speaker:of education, then, you know, you just
Speaker:become smarter, and that intelligence
Speaker:leads to you paying less for coverage. Just to remind
Speaker:everybody one more time, pure assurance.com. That's gonna be a
Speaker:clickable link in the show notes. Eric, before we transition
Speaker:into rapid fire questions here and close out this episode,
Speaker:I'm sure I'm missing something else here. Is there a question or concept
Speaker:do you think we should have covered made sure we covered here? You know, I
Speaker:just would love your viewers to just
Speaker:take, you know, a little bit of steps just to kind
Speaker:of ease the burden of their health costs. You know,
Speaker:if if they need a scan or they need
Speaker:imaging of some sort, you know, go to go to a website like
Speaker:greenimaging.net, and, you
Speaker:know, you'll save 100 of dollars by
Speaker:getting any kind of ultrasounds or
Speaker:CT scans by doing that. I have a client who
Speaker:needed an ultrasound. His doctor was charging him $1500
Speaker:for the ultrasound through Green Imaging 6 miles
Speaker:away from his house. He got it for a $110 through an
Speaker:interview. You have, like, a list of resources like that on your website
Speaker:anywhere? I don't. I I share them with clients.
Speaker:I'm happy to put together a list of of things,
Speaker:and and, you know, you're you're welcome to share them with your readers.
Speaker:But, yeah, I mean, there's a lot of resources out there to
Speaker:to save money, especially if you're uninsured. I'm not
Speaker:advocating for being uninsured and, you know, health insurance at a
Speaker:reasonable price should be the antidote to,
Speaker:you know, uninsurance. Because just because you've never had
Speaker:anything happen to you in the past is no indication
Speaker:that a serious injury or illness is gonna come out of left field. And I
Speaker:just kind of want people to understand that. But there
Speaker:are resources out there, independent imaging centers, you
Speaker:know, like walk in lab for blood work. That that that's a
Speaker:fraction of the cost, and they always run specials that make
Speaker:those costs even less. So, yeah, I'm
Speaker:I'm happy to put such a document together and and
Speaker:forward it over to you, which you're welcome to share with your listeners. Yeah. I
Speaker:I bet you a lot of people would take advantage of that because you
Speaker:you're absolutely right. Until you become self reliant to a
Speaker:certain extent, you know, lab work is a great example. I didn't even
Speaker:really have an idea that there were such companies available.
Speaker:And then I did a search online a few years back,
Speaker:found some a place in a strip mall. Walk in,
Speaker:they do your test, and it was, like you said, a fraction of
Speaker:the cost. Fraction of the cost. There were it it's the same exact
Speaker:test that your doctor would order, but you're just cutting out
Speaker:that that kickback scheme. Yep. And
Speaker:it's surprisingly easy to understand and read when you got it.
Speaker:Yeah. Again, it's pure pure assurance dot com.
Speaker:And, Eric, if you're ready, we'll jump into the rapid fire questions.
Speaker:Let's do it. So first of all, since you've been working a lot
Speaker:with entrepreneurs and real estate investors, I'd be curious
Speaker:what lie do we tell ourselves and sometimes to others?
Speaker:That you're going to make a $1,000,000 the 1st
Speaker:year of of investing in properties.
Speaker:Yeah. Very optimistic. Right?
Speaker:Overly optimistic. But people tend to
Speaker:over overestimate results
Speaker:in, when they go into business.
Speaker:Do you have a book recommendation, or what are you reading right now?
Speaker:Yeah. So as fate would had it would have it, I just
Speaker:finished a book called Predictably Irrational by Dan
Speaker:Ariely, and it talks about
Speaker:what we do as human beings that we
Speaker:think are the right things to do and the right ways
Speaker:to approach things, but they're completely irrational
Speaker:in the way we think about it. It's such an easy read, and
Speaker:it's so good, and it's so enlightening. I think
Speaker:it's I I think everybody should be reading it, but if you're a
Speaker:business owner, you're gonna find out a lot of insights
Speaker:about what makes you tick and what what goes into your
Speaker:decision making process and what, you know,
Speaker:takeaways to what you can do to to put
Speaker:yourself in a better decision making situation. Yeah.
Speaker:I'm gonna look that one up. Like, we've we have something
Speaker:my partner and I were talking about just the other night where we're,
Speaker:for as long as we've been doing this, there's one scenario
Speaker:where we don't understand
Speaker:why people act so irrationally. Yeah.
Speaker:And we it it just has baffled us. And we were talking about it again
Speaker:just the other night, and we don't we don't understand. So maybe this would give
Speaker:me the answers. 1 of the major one of the major causes
Speaker:that that that causes people to act
Speaker:irrationally is is unpredictable
Speaker:stress, stress that you didn't see coming
Speaker:that's overwhelming, that you know, I I I
Speaker:saw a very disturbing article about a
Speaker:woman, a normally good woman, who left
Speaker:her 10 month old who left her infant baby alone while
Speaker:she went on vacation for 10 days. They the cops
Speaker:said they've never seen anything so
Speaker:bad in their life. Obviously, you know, the the the
Speaker:baby passed from emaciation and
Speaker:thirst and all this other horrible stuff. But this is
Speaker:a relatively normal, sane person
Speaker:when when confronted with all of this stress that she didn't see
Speaker:coming, does something completely irrational
Speaker:that Mhmm. That you and I couldn't even fathom
Speaker:doing. And, yeah, she got life
Speaker:imprisonment, but that's really not the point of it. The point of it is is
Speaker:what can we do to to the best
Speaker:of our ability to ahead of time
Speaker:to try and prepare ourselves for the kinds
Speaker:of stresses that are beyond
Speaker:the normal day to day stressors.
Speaker:And resiliency is a huge part of that.
Speaker:You know? So I'm I'm very interested in
Speaker:concepts that, you know, talk about resiliency
Speaker:and, and inner strength because, you know, as an
Speaker:entrepreneur, we don't know what's around the corner. We don't. And I say
Speaker:we because I'm I'm a business owner too, and
Speaker:things that kept me up 2 years
Speaker:ago aren't the thing same things that keep me awake now
Speaker:because I built resiliency to that. But there's other
Speaker:stuff. But knowing that you're resilient can
Speaker:be in and of its in and of itself a a a
Speaker:great self introspective thing because you
Speaker:you you become attuned to the fact that you can
Speaker:deal with anything even when it seems like there's
Speaker:no good options out there. Mhmm. No. Good point.
Speaker:If you could go back in time and give your younger self one piece of
Speaker:advice, what would it be? Be a better student.
Speaker:Don't don't think that you've got all the answers at a young age.
Speaker:You know? I I that's that's a big one. Get a mentor,
Speaker:somebody who you look up to, somebody you trust,
Speaker:and engage with that because
Speaker:doing it all on your own is puts a lot of unnecessary
Speaker:suffering. So that's that's what I would do.
Speaker:Sure. What single strategy, process, or
Speaker:tool have you implemented that has the biggest time saving impact?
Speaker:Virtual assistance. I love them. I love them.
Speaker:$5 an hour for grunt work that I don't have to hire
Speaker:for is has been a lifesaver,
Speaker:absolute lifesaver. I'm a huge, huge fan of virtual
Speaker:assistants, the right ones. You can get wrong ones, but
Speaker:do your due diligence and find good virtual assistants
Speaker:to take off all of the non revenue
Speaker:producing stuff on your plate as a business owner.
Speaker:Because I think a lot of business owners confuse
Speaker:busy with productive. And you don't wanna be
Speaker:busy doing the wrong things. You wanna be
Speaker:busy closing business and adding value.
Speaker:So virtual assistants have been a life saver.
Speaker:And with virtual assistants, you don't have to worry about, you know,
Speaker:paying FICA and and all this other stuff. And
Speaker:at $5 an hour, you're not even gonna be able to get
Speaker:anything like that anyway.
Speaker:So, yeah, I'm a big fan. Yeah. I that that
Speaker:was awesome. I I appreciate you bringing that up because I I,
Speaker:frankly, I think everybody's tired of hearing me
Speaker:preach from that pulpit regarding Yeah.
Speaker:Putting that Great. Like, take it take it off. Be a
Speaker:delegator. You know? Just focus on on why you're in
Speaker:business and and growing that that value. Yeah. Well,
Speaker:Eric, this has been a fantastic conversation. I really
Speaker:appreciate the value you brought here today. It is pure
Speaker:assurance.com. That is gonna be clickable in the show notes.
Speaker:But, Eric, I hope you'll come back again sometime when we can dig in because
Speaker:I have a feeling you talked about perseverance quite a few times. There must be
Speaker:a story there that we could dive into. It would be my pleasure.